Reach the builders choosing their AI agent stack.

Builders follow HermesWatcher to decide which models, memory, tools and hosting to add to their agent stack. Most run several agents side by side, and they trust us to show them what’s worth adding.

  • 1M+impressions a week on X
  • 250+new followers every day
  • ~300posts a month on AI agents

partnerships@hermeswatcher.comReplies within one business day

  • 1M+impressions a week on X
  • 250+new followers every day
  • ~300posts a month on AI agents
Brands featured on HermesWatcher

Partner posts

Sponsored videos, launch posts and explainers from the HermesWatcher feed, written for people building with AI agents.

150K+
views on our top partner post

“Thanks for everything on this so far, really appreciate the work and how smooth you’ve made it.”

Nick Vasilescu

“Thanks again for the post, it was great to see!”

Elise A.

Made by HermesWatcher

Every partnership comes with original work produced in-house: product videos, motion graphics, explainer graphics and launch threads. A few recent videos from our own feed.

  • Product videos, 30 to 90 seconds
  • Motion graphics and title cards
  • Infographics and diagrams
  • Launch threads and explainers
  • Setup guides on hermeswatcher.com

Your product, inside the setup they’re building.

Our readers assemble their own agent stacks: the model, the memory, the tools and the place it all runs. They make those choices every week, and we cover them every day.

Readers come here looking for exactly this kind of product.

Hermes Agentand every agent in their stack
  1. Models and routingInference providers, model routers and local models
  2. MemoryLong-term memory layers and knowledge stores
  3. Web, search and browserSearch, crawling and browser automation
  4. Computers and hostingCloud desktops, sandboxes and always-on hosting
  5. Apps and connectorsEmail, calendars, docs and the tools people work in
  6. Skills, plugins and MCP800+ plugins and the skills hub
  7. Your productExplained to the people setting this up right now

Partnership options

Every partnership is tailored to your launch. For rates and open dates, email partnerships@hermeswatcher.com.

FormatWhat you getTypical lead time
Single posts
Sponsored postOne post with a custom graphic or short clip, explaining what your product does for people building with agents.3–5 days
Quote postWe quote your announcement with our take, so your news reaches our audience the day it ships.1–2 days
Explainer threadA multi-post walkthrough: what it is, how it works and how to set it up, with your docs linked.5 days
Product videoA 30–90 second original video built around your product’s real screens, posted natively on X.7 days
Campaigns
Launch-day coverageA video or post timed to your launch, plus a quote post of your announcement on the day.1 week
Multi-post campaignThree to four posts over two to four weeks, mixing videos and posts to build steady awareness.2 weeks
Monthly partnershipFeatured posts every month, first coverage of your updates, and a monthly report.Ongoing
On hermeswatcher.com
Setup guideA permanent guide to connecting your product with Hermes and other agents, plus a post pointing to it. Keeps getting found in search.10 days

Add-ons: Pinned post, Rush delivery, Category exclusivity, Usage rights and paid amplification.

Launching sooner? Rush timelines are available, so tell us your date. Founding partners get founding rates and a featured spot in our partner posts.

How a partnership comes together

Most campaigns go live in about ten days. Launching sooner? Rush timelines are available, so tell us your date.

  1. Day 0

    You send a brief

    Product, goal, timing and the format you’re leaning toward.

  2. Day 1

    We reply

    A yes or no on fit, open dates and the format we’d recommend.

  3. Day 3–5

    You check the draft

    You review the script or post for technical accuracy. One round of edits.

  4. Day 7–10

    It goes live

    Posted with X’s Paid Partnership label and your tracked link.

  5. Day 14

    You get the report

    Impressions, engagements, link clicks and the best replies.

  6. Day 40

    Follow-up numbers

    A 30-day check-in so you can see the long tail.

What every partner gets

  • Coverage, not an ad. Written and produced the way we cover every tool, so it lands like a recommendation.
  • Accuracy you sign off on. You review the draft for technical details before anything goes live.
  • Room to stand out. Partner posts are limited each week, so yours gets real attention.
  • Clear, labeled placement. Every post runs with X’s Paid Partnership label and tags your account.
  • Tracked results. Your UTM link or code in every post, with reports at two weeks and thirty days.
  • Flexible usage. Reuse rights and ad amplification are available to fit your campaign.

Questions partners ask

Anything not covered here, email partnerships@hermeswatcher.com.

Is HermesWatcher part of Nous Research?

No. HermesWatcher is an independent publication dedicated to Hermes Agent. That independence is why readers trust our recommendations, and why partner posts land with them.

Can you work to a tight launch date?

Yes. Rush timelines are available. Tell us your date and we’ll tell you what we can deliver by then.

Can we approve the post before it goes out?

Yes, and we encourage it. You see the draft before it goes live and can correct any technical detail. We keep it in the HermesWatcher voice our readers know.

Can we supply our own assets?

Absolutely. Send logos, product footage, screenshots or brand guidelines and we’ll build them into the post.

How do you track results?

Send us a UTM link or promo code and we’ll use it. Two weeks after posting you get impressions, engagements and link clicks from X Analytics; a 30-day follow-up comes after that.

Is category exclusivity available?

Yes. Category exclusivity can be added to any campaign. We’ll cover the options when we plan yours.

Can we use the content in our own marketing or ads?

Yes, usage rights and paid amplification are available as options. Tell us what you have in mind and we’ll put together what fits your campaign.

Tell us what you’re launching.

Email works best. Send your product link and what you want our readers to know, and we’ll reply within one business day with a fit check and dates.

Email partnershipspartnerships@hermeswatcher.com

We reply within one business day. Prefer email? partnerships@hermeswatcher.com